Good web design doesn’t mean bad SEO

Web design companies and Internet marketing companies can sometimes be the same company but more often than not businesses are really skilled in only one of these areas only and provide a fantastic service in that area but a very average service in the other area. If you look at web design companies websites then you will often see that they offer SEO (search engine optimisation) services as well as graphic design. My point is that graphic designers who can make you a good looking, cutting edge design are not naturally skilled in the art of Internet marketing and certainly don’t want to be spending hour after hour link building on behalf of their clients. Web designers with a good graphic design background really enjoy this creative side and their natural bias is not towards SEO which is more of a science than an art. My advice is that you do really want a company who are experts in both Internet marketing and web design as for good search engine optimisation you need to understand SEO so that when you build your website you can tailor the on site code to reflect the key words and key phrases that you want to be found for. The answer is to look for a web development company who are more in tune with writing code that works with databases which is far more difficult than just producing a good looking website. This type of company will have high level programmers who will be much more likely to understand what needs to be done to achieve high Google rankings. Then all you have to do is to ask them for some examples of websites that they have made for their clients – you can then see whether or not you like the web design on these sites.

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